This privacy notice applies for a number of companies within the business area Bonnier News (see list below). To make it easier for those that use the services of more than one company within Bonnier News, we have gathered the information on how we process data in one privacy notice. Contact details to us, our privacy team and data protection officer can be found at our privacy portal (www.privacy.bonniernews.se) under “Kontakta oss” and under "CONTACT US" and “DATA PROTECTION QUERIES” in this privacy notice.
Daily newspapers and magazines
This privacy notice comprises the following trademarks and companies which primarily provide products and services to consumers:
AB Dagens Nyheter (reg no: 556246-8172) ("DN"). DN provides, inter alia, the newspaper Dagens Nyheter, and is the data controller for the customer and user data processed in relation to DN:s services.
Bonnier News AB (reg no: 559080-0917). Bonnier News AB provides various newspapers and services, and is the data controller in relation to the customer and user data processed in relation to these services.
The newspaper Expressen which also includes brands such as Allt om Bilar and Hälsoliv. Bonnier News AB also provides Kvällsposten and GT and several magazines, such as Korsord. Read more about Expressen here: https://www.expressen.se/om-expressen/
Magazines issued by Bonnier Magazines & Brands and related services, including a number of brands, including Amelia, Allt om mat, Mama, Teknikens Värld, Kamratposten and Bonshop.se; a complete list is available at https://bonniermag.se/varumarken/.
Sydsvenska Dagbladet, Helsingborgs Dagblad, Landskronaposten, Nordvästra Skånes Tidningar.
Local newspapers/trademarks: Arbetarbladet, Arboga Tidning, Avesta Tidning, Bandypuls, Borlänge tidning, Bärgslagsbladet, Dala-Demokraten, Fagersta-Posten, Falköpings Tidning, Falu-Kuriren, Gefle Dagblad, Hockeypuls, Hudiksvalls Tidning, Jnytt, Jönköpings-Posten, Ljusdals-Posten, Ljusnan, Länstidningen Södertälje, Länstidningen Östersund, Mora Tidning, Nerikes Allehanda, Norrtelje Tidning, Nya Ludvika Tidning, Nynäshamns-posten, Sala Allehanda, Skaraborgs Läns Tidning, Skövde Nyheter, Smålands Dagblad, Smålands-Tidningen, Smålänningen, Sundsvalls Tidning, Söderhamns-kuriren, Södra Dalarnes Tidning, Tidningen Härjedalen, Tidningen Ångermanland, Tranås Tidning, Vestmanlands Läns Tidning, Vetlanda-Posten, Värnamo Nyheter, Västgöta-Bladet, allehanda.se, bblat.se, dt.se, helahelsingland.se, Örnsköldsviks Allehanda, Östersundsposten.
Bonnier News AB also runs the webshop NOA Gallery which has a separate privacy notice which you can find here: https://privacy.bonniernews.se/noa-gallery
Business and industry press
The privacy notice comprises the following companies which primarily provide products and services to companies or individuals in their capacity as traders or otherwise in respect of their profession. The companies are jointly referred to as “Di-gruppen”.
Dagens Industri Aktiebolag (reg no: 556221-8494) ("Di").
Bonnier Business Media Sweden AB (reg no: 556468-8892) ("BBM"). BBM includes a number of brands: Aktuell Hållbarhet, Apoteksmarknaden, Dagens Medicin, Digital Hälsa, Energimarknaden, Fond & Bank, Kommunal Hälsa, Läkemedelsmarknaden, Pensioner & Förmåner, Resumé och Risk & Försäkring.
Tidningen Byggindustrin AB (reg no: 556096-1319) (”Byggindustrin”).
Dagens Media Sverige AB (reg no: 556558-6301) (”Dagens Media”).
Fastighetsnytt Förlags AB (reg no: 556326-8837) (”Fastighetsnytt”). Fastighetsnytt includes the brand Business Arena.
Dagens Samhälle AB (org.nr 556176-4613) (”Dagens Samhälle”).
Hakon Media AB (org,nr 556923-9519) (”Hakon Media”). Hakon Media includes the brands Dagligvarunytt and Market.
It is the company whose services you use that is the controller with respect to the use of your personal data. certain processing is conducted in co-operation with the group company Bonnier News AB, which is a joint controller for such processing, together with the company whose services you use. Please find more information under Intra-group co-operations below, under the section “REASONS WHY WE SHARE YOUR PERSONAL DATA”.
Some (not all) of the companies within the Bonnier News company group co-operate to maintain a joint customer database with good data quality. Through the co-operation we are able to achieve an efficient and integrity friendly processing of customer data since we can share resources and competence. The co-operation is managed by Bonnier News AB, which is therefore a joint controller for the data processing together with the Bonnier News company where you are a customer or which services you are using. The joint data processing is described in the joint privacy notice which you can find at gdpr.bonniernews.se/kdb. Please find more information on which Bonnier News companies that participate in the co-operation and how we share data within the group, with suppliers and partners under the section “REASONS WHY WE SHARE YOUR PERSONAL DATA”.
Please note that editorial content such as our articles, pictures and TV programs falls outside the scope of this privacy notice. If you have questions regarding editorial material, please contact editor in chief.
Please read more about how we use personal data and how we protect your rights by clicking on the links to the various sections below. Supplemental terms and privacy notices may apply with respect to some of the services that we offer.
The personal data we compile
Which personal data do we compile?
The data we compile may vary and depends on which services you use. It may also depend on which privacy settings you have made on your computer or phone, and the functions you use in the services. The data we compile may include the following:
Name and contact details. We process our customers’ first name and surname, email address, postal address, telephone number, delivery address and other similar contact details.
Data related to your user account. If you register an account with us we process authentication details such as user names, passwords, and information that you add to your account.
Age, gender and statistics (demographic data). If you are a customer with us we may process information about your age and gender as well as statistics about the area where you live, e.g. information on whether the area is populated by many families with children or retired persons, or if residents generally rent or own their house or apartment.
Payment information. We compile information which is necessary to process your payment in conjunction with any purchase, which may include means of payment number (for example, credit card number) and associated security code or bank account number.
Purchase history. We compile information about your purchases, subscriptions, amounts, time of purchase and offers which you take up.
Unit and use data. We compile data about your unit, e.g. information whether you surf on a phone or computer and which browser you use. We also compile data on how you use our digital services, e.g. information about the functions and software configurations you use, about your website visits including social media pages, such as our Facebook Pages. This may include information about IP addresses and settings (e.g. language settings).
Interests and favourites. We compile data about your interests and favourites, for example which shares you monitor through a financial app, and your favourites among the news articles you store on your profile on your user account. In addition to the information which you expressly provide, your interests and favourites can also be derived or linked from other information which we compile, for example based on purchase and reader history.
Personal identification number (Sw: “personnummer”). We may process your personal identification number if necessary for verifying your identity (for example when purchasing products/services by invoice), age or if you log in to a service via Bank-ID, and for verifying whether you have registered with NIX.
Miscellaneous. We also compile information which you write in messages which you send to us, such as feedback and reviews you write, or questions and information you submit in customer service matters. When you contact us, e.g. for customer support by telephone or chat sessions with our representatives, or when we contact you in connection to telemarketing, the conversations may be monitored and recorded and stored for a certain period of time.
How do we compile personal data?
Data that you provide. Some of the data is provided by you directly, for example when you order a subscription or when you create and use an account in an app or on our websites, when you apply to attend an event, register for a newsletter, buy a product from an online store or contact us for support.
Gifts. If you receive a subscription as a gift we will collect your personal data from your giver.
Use of services. We obtain some of the data by registering how you interact with our services and products, for example through use of technology such as cookies on our websites and through information to which we obtain access via the unit (such as mobile telephone, computer or tablet) you use when you obtain our Services, such as IP address, language settings and push settings. In some cases, we may collect and use your data cross-devices for the purpose of achieving relevant content and advertisements on our websites.
Information from external sources. We can also obtain data from external companies or authorities, referred to as third-party sources. Such third-party sources may vary over time but have previously included:
We use Bisnode to verify and add contact details and demographic data such as statistics for a certain residential area.
In conjunction with the use of a service which requires payment, we compile the name, personal ID number, address details and means of payment from payment service providers such as Klarna in order to confirm your identity and address details.
Social networks where you afford a service access to your data in one or more networks, for example if you have chosen to identify yourself via Facebook or LinkedIn we compile data from your public Facebook or LinkedIn profile.
Suppliers that help us determine geographical locations based on IP address.
Partners with whom we collaborate in order to offer services or to participate in joint marketing activities; we can, for example, obtain data from our event partners (such as a co-organiser) if you apply to participate at any of our events through our event partner.
Publicly available sources, for example open public authority databases or other data sources which is available to the general public, such as SPAR (The State’s Personal Address Register).
If you do not provide data which is necessary to gain access to the services or a particular function, there is a risk that you will be unable to use the specific service or function.
How we use personal data
In this chapter we have summarized the purposes for which we process personal data and which legal basis we use. We primarily process your personal data on the legal basis that our processing is necessary for the performance of a contract to which you are a party (“Performance of a Contract”), or that the processing is necessary for the purposes of the legitimate interests pursued by us or a third party (“Legitimate Interest”). In some cases our processing is based on your consent (“Consent”) or that the processing is necessary for compliance with a legal obligation (“Legal Obligation”).
We have made the assessment that we have a Legitimate Interest to process personal data in those cases where the processing is necessary to meet our users’ and customers’ wishes and requests, to evaluate, develop and improve our content and the services and to be relevant in our offerings and advertising. Finally, we have a legitimate interest to protect our business operations.
Providing products, services and customer support. We use information in order to carry out your purchases from us and to provide you with our services and products such as subscriptions, private advertisements, premiers, events and courses, including providing contact in conjunction with events and courses, and to provide customer support. We may verify your age, payment details and/or your account when registering as a subscriber or user of our applications via the email you stated when registering. Legal basis: Performance of Contract or Legitimate Interest. Processing which is necessary for us to fulfil our contractual obligations to you is for example collection and storing of your address in order for us to be able to distribute a newspaper that you subscribe to or an invoice for payment of your subscription. Processing that is based on our Legitimate Interest is for example that we process your contact details in connection to your participation in a competition or voting. If you represent a company that has ordered our products or services, or that participates in a competition event, we may process information about you and the company you represent based on our Legitimate Interest in order to provide our services or deliver our products to the company, or to administrate the company’s participation in the competition event. We also process your personal data to be able to accommodate your interest to receive customer support.
Personalised services. Some of our services entail that you obtain access to a more personalised experience which is based on your activities on our websites, interests and favourites, your location, customer profile and the choices you have made, for example if you have chosen to follow a specific writer or topic. Legal basis: Performance of Contract (if personalised content is part of the service) or Legitimate Interest.
Analytics and product improvement. We use personal data to analyse and improve our existing services and products, among other things by updating functions and obtaining an increased understanding as to how we can improve your user experience. For example, we use error reports in order to improve security functions, user behaviour, search questions and clicks on our websites to improve the relevance of search results, to determine which new functions should be prioritised, what content to be published on our websites and placement of relevant content. We use various analytic tools such as Google Analytics to collect data about how our websites are used in order to develop analyses based on such data. The data may for example present the most visited pages on the website, how the visitors navigate through the website and from which pages the visitors exit the website. Website analytics may also provide insight in how often visitors return to our websites and what content is viewed the longest. Sometimes we conduct surveys where we ask questions to our visitors in order to evaluate our services and products. This analysis may be used for, inter alia, product improvement. Legal basis: Legitimate Interest.
To better understand our business (so called “Business Intelligence”). We process personal data in order to develop statistic and analyses regarding our business. We use this information to make well informed decisions and to plan for future strategies for our business operations. Legal basis: Legitimate Interest.
Security and regulatory compliance. We use information in order to protect our products, services and customers’ security by discovering and preventing fraud, for example double take up of offers, to resolve disputes and perform our agreements. We use information in order to comply with applicable legislation such as the Swedish Accounting Act (Sw: bokföringslagen). Note that we may delete content which you have published via, for example, a comment function, if it violates our user terms for a specific Service. Legal basis: Legitimate Interest or, where applicable, that the processing is necessary for compliance with a Legal Obligation.
Communication. We may contact you by email, telephone, push-function or otherwise to provide you with information relevant for your subscription, purchase or use of our services. We may for example inform you when a subscription is about to expire or when we update our terms and conditions; notify you when security updates are available; remind you that you still have products in your shopping cart; get back to you in a customer service matter; administrate customer surveys; inform you that you need to take a measure to keep your account active; or deliver a newsletter which is included in your subscription or in which you have expressed interest. Legal basis: Performance of Contract (if the processing is necessary to carry out our contractual obligations to you) or Legitimate Interest.
User accounts. When you create a personal user account upon registration or by making a purchase from us, we ask for certain personal data. We will allocate you a unique customer ID for identifying your account and associated information. Your login information can, in certain cases, be used to log into user accounts provided by other companies within Bonnier News. When you log into your user account, we create a registration of the login, including date and time, information about the product you logged into, IP address and any error messages. Legal basis: Legitimate Interest.
Direct marketing and telemarketing. We use different channels for marketing, e.g. postal, telephone, email, SMS and our websites and other digital channels. The marketing may, depending on channel, include our own products and services as well as other companies’ products and services. Our marketing may be based on how you have used our services, such as reading and purchase history, as well as demographic data such as age, gender, residential area and geographic location. We may for example choose to direct certain marketing to a certain target audience, such as “women in Stockholm aged “30-35”. You always have the right to object to our direct marketing, i.e. marketing from us via post, email, SMS and telephone marketing, read more under the chapter “HOW TO ACCESS AND CONTROL YOUR DATA”. Legal basis: Legitimate Interest or Consent. When we use the legal basis Consent we will ask for your consent when we collect the personal data in question.
Recordings of phone calls. If you contact us by telephone, e.g. for customer support, the conversation may be recorded for our mutual security, to continuously evaluate our customer service encounter and, if necessary, to use as evidence that an agreement has been reached, e.g. in connection to telemarketing. Legal basis: Legitimate Interest.
Distribution blocked list. Note that if you request that we do not contact you by email, post or telephone, we will retain a copy of the relevant contact information in our distribution blocked list to ensure that you do not receive undesired direct marketing in the future.
The Facebook pixel. Some websites use a tool called the Facebook pixel. This tool is only used if you have provided your consent. When using this tool we share certain data with Facebook in order to be able to market our services and products on Facebook’s platform. Read more under “SPECIFICALLY REGARDING SOME OF OUR SERVICES”. Legal basis: Consent.
Audience-based advertising on Facebook. Some of the companies within Bonnier News use Facebook’s service for audience-based advertising. If you are or have been a customer of a company within Bonnier News, we may share your e-mail address with Facebook in order to be able to show you advertisements of our services and products on Facebook’s platform, or to exclude you from seeing our advertisement. Read more under “SPECIFICALLY REGARDING SOME OF OUR SERVICES”. Legal basis: Legitimate interest.
Behaviour-based retargeting of our advertisers’ products and services. This is another form of interest-based advertising which allows us and several of our advertisers to display advertising for our advertisers’ products and services. The advertisement is based on your reader and click patterns on a website which is not controlled by Bonnier News. For example, if you visit an online clothing store, you may see advertisements for the clothing store’s products on our websites. This allows companies to direct advertising to you if you leave their website without making a purchase. You can thereby be reminded, for example through an advertisement on DN.se, about the product or service you chose not to buy. Legal basis: It is the responsibility of the advertiser to ensure that it has a legal basis to process your data for retargeting ads on our websites. We only provide advertisement space on our website.
Other purposes. If we plan to use personal data for a new purpose, other than as described in this policy, you will be informed of such use before, or in connection with, compilation of the personal data. If legally required we will request your permission.
Cookies and local storage of data
It may sometimes be necessary for us to share your personal data with other companies in our group or with companies who perform services on our behalf.
Suppliers that are data processors. We engage suppliers that provide services on our behalf, for example customer service support, marketing and traffic measurement and for assistance in protecting and securing our systems and services. These suppliers may require access to personal data, and may have to process data, in order to provide such services. These suppliers are bound by so called data processing agreements and are not allowed to process the data for its own purposes.
Intra group co-operations
Within the Bonnier company group. Some of the companies within the Bonnier company group co-operate to maintain a joint customer database with good data quality. Through the co-operation we are able to achieve an efficient and integrity friendly processing of customer data since we can share resources and competence. The co-operation is managed by Bonnier News AB, which is therefore a joint controller for the data processing together with the Bonnier company where you are a customer or which services you are using. The joint data processing is described in the joint privacy notice which you can find at gdpr.bonniernews.se/kdb.
Within Bonnier News in connection with offerings and campaigns. Companies within the business area Bonnier News co-operate from time to time regarding various offerings and campaigns relating to its products and services; either for managing a combined offering or for reducing the companies’ marketing activities. In connection to such co-operations it may be necessary to share certain limited data. If, for example, DN offers its customers the possibility to add a subscription to Di to its existing DN subscription, it may be necessary for DN to share certain data with Di in order for Di to be able to activate the subscription. Another example may be that Expressen wants to display a website campaign for Di. In order not to bother existing Di subscribers with the campaign, Expressen can choose to display the campaign to visitors that are not already Di subscribers.
Within Bonnier News in connection with access and deletion requests etc. We offer a joint process for handling access and deletion requests for those who have an on-going or previous subscription on DN, Expressen, HD/Sydsvenskan and other local newspapers and Bonnier Magazines & Brands and Expressen Lifestyle magazines. We also have a central privacy team that handles privacy matters within Bonnier News. The joint process is administered by Bonnier News AB. If your request/question regards Bonnier News AB, Bonnier News AB is the sole data controller for the processing relating to your request/question. If your request/question regards another group company, Bonnier News AB is a joint data controller together with the company that the request/question regards.
User account for DN and Di. DN and Di has a joint user account (“BIP account”), which means that you can use the same login credentials for both accounts. When you have created a digital account with DN, you can use the same credentials to create an account with Di, and vice versa. If you have a joint account for DN and Di, DN and Di are joint controllers for the processing of your login credentials. You can contact both DN and Di to exercise your rights.
Within Di-gruppen. If you are a representative of a company that is an existing or potential customer to a company within Di-gruppen, or have applied to participate at a conference or other event in your capacity as a trader or otherwise in respect of your profession, we may share your contact details with other companies within Di-gruppen in order for them to be able to market their services to you which may be of interest in your professional capacity. For example, if you have applied to participate at an event arranged by BBM, your contact details may be used by Di for its direct marketing purposes if Di assesses that the marketing message may be of interest in your professional capacity. We share your personal data based on the group companies’ Legitimate Interest to market their products and services towards traders and professionals. The company within Di-gruppen that contacts you for its direct marketing is controller for the processing of personal data in relation to the direct marketing. You always have the right to object to our direct marketing, read more under the chapter “HOW TO ACCESS AND CONTROL YOUR DATA”.
Within Di-gruppen we may also share your contact details with Dagens Samhälle Insikt AB (“DS Insikt”) for the purpose and with the legal basis described above. DS Insikt is a company within Bonnier News and provides products and services to companies. Please read DS Insikt’s data policy here.
Payment service providers
The payment information which you provide to carry out a purchase is shared by us with banks and other institutions that process payment transactions or deliver other financial services, and to prevent fraud and reduce credit card risks. One example of such providers is Klarna. Klarna is the controller of its processing of personal data.
Invoice in the Kivra app
Some companies within Bonnier News is connected to Kivra. If you have a digital mailbox in Kivra you may receive your invoice in the Kivra app when purchasing some of our products and services. We share your personal identification number and content in your invoice with Kivra in order to provide your invoice in the Kivra app. We share this information on the legal basis Performance of Contract. Kivra Sverige AB is independent controller of the personal data it processes from when your invoice has been made available in your digital mailbox.
We share personal data with our distribution partners, e.g. Postnord (Tidningstjänst AB) or Nim Distribution I Skåne AB. Each distribution company is an independent controller of the personal data that they process in relation to deliveries.
Advertisers and other partners process certain data in connection to ads on our websites through cookies which are used to deliver, measure and adapt ads on our websites. Such partners process data as independent controllers. For more information on advertising, please read our FAQ. None of the technicians we use with respect to interest-based advertising on our websites compile information about your name, address, email or telephone number.
When participating at a conference in your capacity as a trader of otherwise in respect of your profession, your personal data may be shared with our partners who participate at the conference (co-organisers, sponsors and exhibitors) in order for them to be able to market their services to you which may be of interest in your professional capacity. The event partners process personal data as independent controllers. We share your personal data based on our Legitimate Interest to, among other things, increase the opportunities for networking within the business community as between participants and our event partners. You have the right to object to our sharing of your personal data to event partners by contacting the company within Di-gruppen arranging the conference, see the chapter “CONTACT US”.
Social media / plug-ins
When you use our services you can choose to share articles via social media via a social plug-in (for example, a share button). When you share information via a social plug-in, your browser will transfer unit data to the social medium, such as date and time of the sharing, the type of unit you use, your operating system and IP address, URL for the visit, as well as information regarding the article you share. For more information about how relevant social media process the information you provide via social plug-ins, we encourage you to read the respective social medium’s terms and personal data policies.
Some of the companies within Bonnier News share data with Facebook (through a tool called the Facebook pixel). This tool is only used if you have provided your consent. You can find more information under the section “SPECIFICALLY REGARDING SOME OF OUR SERVICES” below.
Audience-based advertising on Facebook
Some of the companies within Bonnier News use Facebook’s service for audience-based advertising. If you are or have been a customer of a company within Bonnier News we may share your e-mail address with Facebook in order to be able to show you advertisements of our services and products on Facebook’s platform, or to exclude you from seeing our advertisements.
Some of the companies within Bonnier News also use social media pages, such as Facebook Pages. When you visit such pages, both Facebook and the company within Bonnier News, may process data on how you have used the social media page in order to show you relevant ads on the social media platform.
Read more under the section “SPECIFICALLY REGARDING SOME OF OUR SERVICES” below.
We may disclose personal data as part of a joint transaction, for example a merger or sale of assets. Finally, we may need to disclose or store your data when we believe that doing so is necessary to:
Comply with laws or legal processes and to disclose information to the police and other competent authorities;
Protect our customers, for example to prevent junk mail or attempted fraud;
Manage and maintain the security of our products, including preventing or stopping an attack on our systems or networks;
Protect rights or property belonging to us, including performance of the terms which determine your use of the services. When necessary, we refer the matter to the police for further action.
Note that some of our websites contain links to external companies, for example to offers regarding products and services, whose personal data policies differ from ours. If you provide personal data in any of these products, your personal data is processed in accordance with their respective personal data policy; we recommend that you read such policy before disclosing data to an external company. We are not responsible for the use of your personal data by such external companies.
How to access and check your personal data
Contact details and other customer data
Privacy Portal. We have gathered information on how to access and control your personal data on our privacy portal (privacy.bonniernews.se) under the section “Hantera personuppgifter”.You are also always welcome to contact us via our customer service with any questions concerning the processing of your personal data. Read more about how to proceed under "YOUR INDIVIDUAL RIGHTS" and "CONTACT US".
User account. You can control certain data through your user account.
Unsubscribe from direct marketing. If you receive advertising messages from us by email or text message and wish to unsubscribe from them, you can do so by following the instructions in the message, or by contacting customer service. You can also unsubscribe from newsletters and direct marketing emails via our Privacy Portal at privacy.bonniernews.se. Note that such subscription cancellation does not apply to other communication which is required to enable us to provide the Services, such as communication regarding changes or updates to user terms.
Settings for cookies/technologies
Your individual rights
We have gathered information on how to access and control your personal data on our privacy portal (privacy.bonniernews.se) under the section “Hantera personuppgifter”. You are also welcome to contact customer service. Contact information about whom to contact to protect any of your rights is available under "CONTACT US".
You have the following rights:
Consent. If processing of personal data is based on your consent, you are entitled at any time whatsoever to withdraw your consent to future processing of your personal data.
Register extract, rectification and deletion. You are entitled, free of charge, to request a copy of your personal data (referred to as a register extract), request rectification of incorrect information and, under certain circumstances, request that your personal data be deleted.
Limitation. You are entitled to demand that we limit the processing of your personal data during the period we are required to investigate any objections from you or if we lack any legal ground to continue processing but you do not wish the information to be deleted, or if we no longer need the information but you require it in order to assert your rights.
Data portability. In certain cases you are entitled to data portability, i.e. to receive personal data which has been provided by you, in a structured, generally usable and mechanically readable format and to be able to transfer such to another controller of personal data in those cases where our entitlement to process your personal data is based either on your consent or on performance of an agreement with you.
Objection against direct marketing, i.e. marketing via post, email, SMS and telephone. You are entitled, at any time whatsoever, to object to direct marketing (including profiling for direct marketing purposes), with the consequence that we may no longer continue to use the data for this purpose.
Objection. You are entitled, in certain cases, to object to the use of your personal data with the consequence that we must possibly cease the processing unless we can show compelling justifiable reasons which outweigh the interest in not processing the personal data.
The Swedish Authority for Privacy Protection. You are entitled complain to a data protection authority. The Swedish Authority for Privacy Protection (Sw: Integritetsskyddsmyndigheten) is the authority in Sweden which exercises supervision over the manner in which we, as a company, comply with legislation. You find the authority’s website here: www.imy.se.
It costs nothing to exercise your rights. We answer requests about your rights and enquiries about access to or deletion of your personal data within, as a starting point, 30 days. The measures are taken within a reasonable time which, depending on the circumstances, may be up to 3 months. We reserve the right to charge a reasonable fee or decline to take any measure in the event of an unreasonable or manifestly unfounded objection or request.
Information regarding editorial content. Editorial content such as our articles, pictures and TV programs are not subject to the provisions of the GDPR. This means that you cannot request removal of an article based on the provisions of the GDPR. If you discover any errors in published material please contact editor-in-chief.
Security for your personal data
We employ a number of security technicians and security methods to protect your personal data from unwanted access, use and disclosure. For example, personal data which you state on a computer system to which there is restricted access is stored in protected premises. In conjunction with the transfer of extremely sensitive data (for example, credit card numbers and passwords) via the Internet, we provide protection of such data through encryption. In those cases where our providers use subcontractors, we conduct regular audits of such subcontractors to ensure that processing takes place in accordance with this policy and our security routines. We store the information we compile when a user is not logged in (authenticated) separately from customer-specific account information which identifies you, such as your name, email address or telephone number. When analysing customer views, product development, personalisation, trends, statistics and for similar purposes, we primarily use anonymous data which does not consist of personal data; alternatively, we use pseudonymised data which cannot be linked to a specific individual without supplementary information being used.
Where we store and process personal data
We process data primarily within the EU/EEA, however in certain cases we use suppliers who are established in the US or in other countries outside the EU/EEA, such as for distributing newsletters, for development and maintenance of our systems and for web analytics. Countries outside the EU/EEA do not always ensure a level of protection for personal data equivalent to that guaranteed within the EU/EEA. It may therefore be necessary to implement supplementary measures when personal data is processed outside the EU/EEA. In those cases where we use suppliers who are processing personal data outside the EU/EEA, we have ensured that there is a legal basis for such processing for example by entering into standardised contractual clauses with the recipient of the personal data, that are approved by the EU Commission.
It has so far been issued three sets of standard contractual clauses for personal data transfers. These are accessible on the EU Commission’s website: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_en.
We specifically want to inform that we use the analytics tool Google Analytics (read more about how and why we you the tool under ”HOW WE USE PERSONAL DATA” and ”COOKIES LOCAL STORAGE OF DATA”). Google Analytics stores data on our behalf in several countries, including the USA. You find more information about Google’s data center locations here: https://www.google.com/about/datacenters/locations/. Google has engaged sub-processors who process data in different countries. You find more information about Google’s sub-processors and their locations here: https://privacy.google.com/businesses/subprocessors/.
You find the standard contractual clauses applicable to our use of Google’s services here: https://privacy.google.com/businesses/processorterms/mccs/
How long we store your personal data
We store personal data for the time necessary for the reasons for which they are used, e.g. for such time as required to enable us to provide the services; to maintain and improve the performance of existing services; to distribute necessary communication and market communication; to engage in development of our services; and to perform our statutory obligations. Since needs can vary as regards different types of data and with respect to different types of services, products and contexts, the period in which we store the information may vary.
Criteria that determine storage time. The criteria that primarily determine how long personal data will be stored are:
the reason we use the data, i.e. if we use the data to meet statutory requirements, it is stored for a longer time than, for example, contact information for direct marketing;
the type of data involved, i.e. sensitive data such as a food allergy is stored for a shorter period of time than, for example, contact information;
the way in which the data is stored, i.e. data which is not pseudonymised is stored for a shorter period of time than information which is pseudonymised;
our relationship with you, i.e. whether you are an existing, former or potential user/customer or whether you are visiting us without being logged in.
Contact details for direct marketing. We use your contact details for direct marketing during such time as we have a user or customer relationship and for a certain period of time after our user or customer relationship has ended, provided you have not objected thereto; read more under "YOUR INDIVIDUAL RIGHTS". We store your details for direct marketing purposes for up to 24 months following conclusion of the service (e.g. a subscription) or after your final purchase.
Information about purchases/transactions. If you are or have been a customer to us, we will store information relating to your purchases/transactions for 7 years for accounting purposes under the Accounting Act (Sw: bokföringslagen).
Company contact details. If your contact details are connected to a company that you represent, for example in conjunction with an event, your contact details may be stored to direct marketing to you for up to 36 months after the concluded event.
Prospects. We may contact potential customers by telephone in order to market our services and products. If you choose not to enter into a customer relationship with us, we store the contact details for up to 3 months from the date of contact. Companies within Di-gruppen may contact representatives of companies that are potential customers in order to market its services and products. In these cases, your contact details may be stored for up to 12 months from the date the contact details were collected by us.
User account data. If you have registered a user account, we use your data regarding, for example, interests and favourites, reader and purchase history, until such time as you close your account and for up to 24 months thereafter, if you do not request that we delete certain data. We store data in order to process complaints and to analyse user and customer behaviour with the aim of improving our services and for interest-based marketing.
Recording of telephone conversations. We store telephone conversations for 3 months.
Miscellaneous. Your personal data is deleted or anonymized when it is no longer relevant for the purposes for which it has been compiled. In conjunction with analyses of customer views, trends, etc. we use anonymous data which does not comprise personal data, alternatively pseudonymised data which cannot be attributed to a particular individual without additional data which requires specific measures.
Your personal data may be stored for longer than stated above in those cases where we are obliged to do so pursuant to any law, ordinance or public authority decision or to retain data which must be retained in order to resolve a dispute or if you have consented thereto.
We have gathered information on how to access and control your personal data on our privacy portal (www.privacy.bonniernews.se) under the section “Hantera personuppgifter”. You are also welcome to contact customer service if you want a register extract, or if you want to request deletion, object to our direct marketing or if you want to exercise any of your rights (please read under “YOUR INDIVIDUAL RIGHTS”).
Expressen Email (not magazine subscribers): email@example.com Customer service contact for our magazine subscribers: https://expressenmagasin.prenservice.se/Kundtjanst Telephone: 0770-457 195
Sydsvenska Dagbladet, Helsingborgs Dagblad, Landskronaposten, Nordvästra Skånes Tidningar Website: https://www.sydsvenskan.se/kundservice /#/kontakt/or https://www.hd.se/kundservice/#/kontakt Email: firstname.lastname@example.org or email@example.com Telephone: 040-93 41 00 eller 042-489 90 89
Bonnier Magazines & Brands: 105 44 Stockholm Telephone 08 736 53 00 Website: https://bonniermag.se/kontakt/
Local papers published by Bonnier News Local (formerly Mittmedia): Telephone: 010-7097900 Website: https://kundservice.bonniernewslocal.se
Local papers published by Hall Media: Telephone: 0356-30 40 40 Website: https://kundservice.bonniernewslocal.se/hm
Companies within Di-gruppen
Bonnier Business Media Bonnier Business Media Sweden AB (reg no: 556468-8892) Torsgatan 21 113 21 Stockholm Website: http://bbm.bonnier.se/kontakt/ Email: firstname.lastname@example.org Telephone: 08-409 320 10
Data protection queries
If you have questions about our data processing or a complaint you are welcome to contact us by the contact details below. Here you can also get in contact with the Data Protection Officer of each company.
Dagens Nyheter: email@example.com
Sydsvenska Dagbladet, Helsingborgs Dagblad, Landskronaposten, Nordvästra Skånes Tidningar: firstname.lastname@example.org
Bonnier Magazines & Brands: email@example.com
Local papers published by Bonnier News Local (formerly Mittmedia): firstname.lastname@example.org
Local papers published by Hall Media: email@example.com
Companies within Di-gruppen
Dagens Industri: firstname.lastname@example.org
Bonnier Business Media Sweden: email@example.com
Dagens Media: firstname.lastname@example.org
Dagens Samhälle: email@example.com
Hakon Media: firstname.lastname@example.org
Specifically regarding some of our Services
Presented below is specific additional information about some of our services to which we would particularly like to draw your attention.
Specifically regarding Kamratposten
When you purchase a subscription to Kamratposten, we collect your personal data. You have to be at least 18 years old in order to be able to purchase a subscription. If the buyer instructs us to send the paper to another recipient, who is a child, we will also register the recipient’s name and address. We will only use the recipient’s data to be able to send the paper. We will thus not use the recipient’s data for marketing, advertising or similar purposes.
Specifically regarding services within Di-gruppen
Work-related services. In respect of our services focused on traders and/or individuals in their professional life, we collect contact details from our business partners, such as Bisnode, and official sources, e.g. websites and social media such as LinkedIn. This information may be used to contact potential customers to market our products and services. We may also compile data about titles and any specialisation, workplace and job sector. This information is collected from you or official sources and used by us in order to adapt relevant offers to you in your professional life and to be able to deliver products to your workplace.
Conferences and events. Some companies within Di-gruppen arrange conferences, educational services, competition events and other events with the aim of creating a meeting place for, among other things, networking within the business community. We use your personal data to provide the event you have applied to attend to, to provide customer support and to provide our event app before and during the event. If you represent a company that participates in a competition event, we use your personal data to administrate the company’s participation in the competition event, and if you participate in a competition event as a jury member we use your personal data in order to administrate your jury participation. In some cases, we may use images or recorded material from the event in which you appear in order to inform you about upcoming events. When applying for a conference or an event you may be required to provide us or our co-organisers with particularly sensitive information, such as information about special food or allergies, for booking and provision of the event. If you participate as a speaker or participant we will also process your name and picture for marketing purposes if you have given a separate consent to such processing in accordance with the Swedish Act “Lagen om namn och bild i reklam” (1978:800). If you attend a conference in your capacity as a trader or otherwise in respect of your profession, we may share your contact details with our event partners, read more under the chapter “REASONS WHY WE SHARE YOUR PERSONAL DATA”. Legal basis: Performance of Contract, Legitimate Interest or Consent. Processing which is necessary for us to fulfil our contractual obligations is for example collection and storing of your contact details to administrate your participation at the event and to distribute an invoice for payment. If you have provided your consent to us using your name/picture in marketing in accordance with the Swedish Act “Lagen om namn och bild i reklam” (1978:800), our legal basis for such processing is our agreement with you. Processing that is based on our Legitimate Interest is for example processing of your personal data to provide name-plate, our event app, to be able to accommodate your interest to receive customer support and to use and publish images or recorded material from the event in which you might appear. Also, if you represent a company that participates in a competition event or is a jury member of such event, we base such use on our Legitimate Interest. We may, based on your Consent, process information about special food and allergies or publish a list of participants (name, company and title) in our channels before the event.
Our networks. If you are a member of any of our networks, e.g. one of our CEO networks, information about you and the company that you represent may be visible for other members of the network through the network platform. The information that may be visible is your name, company, industry, turnover, telephone, email address and link to your LinkedIn profile. You can also update your profile with more information about yourself that you want to share with other members. You can also choose to make your information non-visible to other members.
Specifically regarding offers and benefits
We provide offers and benefits for users and customers on specific platforms, such as upptack.dn.se, stjarnklubb.sydsvenskan.se, hdpasset.hd.se and lasarshoppen.se. Through newsletters, we may invite you to take advantage of the offers and benefits on the website. In order to take advantage of the offers, you are linked to external websites belonging to the companies who provide the offers. Note that we are not responsible for such companies’ use of your personal data, and you should always read their personal data policies and terms.
Specifically regarding some of Bonnier Magazines & Brand’s services
Bonshop.se. Bonshop.se provides subscribers with a wide range of advantageous offerings relating to popular lifestyle brands and courses developed specifically to meet our subscribers’ interests. If you sign up for a course that we arrange together with one of our partners your personal data may be processed by our partner in accordance with their specific terms.
Bontravel. Bontravel provides BMB subscribers with a wide range of experience offerings, exclusively developed for this group. We co-operate with experts and experienced partners within different areas also outside the Bonnier group, that offers travels, courses and events such as fitness trips, writing courses, fashion trips, trend nights and ski weekends. If you sign up for an experience that BMB arranges together with one of our partners your personal data may be processed by our partner in accordance with their specific terms.
Please note that when you book an experience you may have to provide certain sensitive information such as allergies and special food requests for flights/hotels to us and our partners. We will process such data based on consent that we collect separately when you book your trip.
Specifically regarding the Facebook Pixel
Some of our websites use a tool called the Facebook pixel. This tool is only used if you have provided your consent on the website where the pixel is used. The Facebook pixel makes it possible for us to display better ads for you on Facebook based on your behaviour on our website. You can withdraw your consent at any time by clicking on “Cookie settings” on the website where you provided your consent. You can also adjust your settings on your personal Facebook account. Go to Settings on your account. Click on Ads in the menu, thereafter Ad Settings. Change the setting from “Allow” to “Not allow” for “Ads based on data from partners” and “Ads based on your activity on Facebook Company Products that you see elsewhere”. Direct link to your advertising settings.
The Facebook pixel shares data regarding your behaviour on our website (which URL that you visit), IP-adress and certain technical information. We as advertisers on Facebook, and other advertisers on Facebook, may build customer target groups for our respective ads which is partly based on pixel data. In addition to pixel data other Facebook behavioural data may be used. Please read Facebook’s data policy for users here.
Specifically regarding audience-based advertising on Facebook
Some of the companies within Bonnier News use Facebook’s service for audience-based advertising. We may share a list with e-mail addresses of existing or former customers with Facebook, which Facebook matches to its user-profiles in order to show, or exclude the users from seeing, our advertisements on Facebook’s platform. Some of the companies within Bonnier News also use social media pages, such as Facebook Pages. When you visit such pages, both Facebook and the company within Bonnier News, may process data on how you have used the social media page in order to show you relevant ads on the social media platform. We do this based on our Legitimate interest to be relevant in our advertising on Facebook’s platform.
You always have the right to object to the display of our advertisement on Facebook’s platform based on the contact details we share with Facebook, by adjusting your settings on your personal Facebook account. Go to “Settings & Privacy”, then “Settings” on your account. Click on “Ads” and “Ad Preferences” in the menu, thereafter “Ad Settings. Click on “Audience-based advertising”, where you can see if a company within Bonnier News has included you in an audience for advertisements by using your contact details. Change the setting from “Hide all adverts from this advertiser”.
Please read more about how you can manage your Facebook account settings here at Facebook Help center:
Please read Facebook’s data policy for users here.
Changes in this Privacy Notice
We will update our privacy notice as needed to reflect customer feedback and changes to our services or if we consider that we can clarify and improve the information. When the notice is updated, the date of the latest update is changed at the bottom of the notice. In the event of major changes to the notice or in the way we use your personal data, where so required by law you will be notified via an announcement on the website or by email before the changes enter into force. Please read this personal data policy from time to time to stay updated as to how we at Bonnier News process your personal data.
This privacy notice was updated on: 28 September 2021